National Storytelling Campaign
Concept Creator
September 2019 - September 2020
UNSUNG HEROES OF ECOSYSTEM BUILDING 2020
The Unsung Heroes of Ecosystem Building is a national storytelling campaign spearheaded by Anika Horn, Jeff Bennett, and Jessica Edwards to raise the profile of entrepreneurial ecosystem builders around the country.
After receiving 70 nominations in a mere two weeks, the team got to work and interviewed 40+ entrepreneurial ecosystem builders from Puerto Rico to Tuczon, AZ. Over the course of seven months, the campaign team introduced all seven ESHIP Goals (Kauffman Foundation) along with three to five Unsung Heroes each on a monthly basis. From academics to economic development officers, entrepreneurs, investors, nonprofit leaders, corporate employees and grassroots activists, the first season shone a spotlight on Unsung Heroes that work across all levels of systemic change.